SuperStep stores are designed for young and active people who know the fashion trends and will definitely appreciate the original range, as so far in the Ukrainian market such a brand portfolio has not been presented. One store brings together global brands of footwear segment of lifestyle and sports shoes for every day – Lacoste, Nike, Saucony, Aigle, Converse, UGG, Ted Baker, Superga, Sperry Top-Sider, THEG, etc. Each of these brands is already well known to Ukrainian buyers, which undoubtedly arouses interest in the target audience for the SuperStep project. The new store is a kind of guide in the world of modern casual shoes.